To create an effective tutorial with Sway, start by structuring your content with numbered headings to define each step clearly. You can enhance visual understanding by adding images to each section and embedding short, instructional videos, which can be uploaded to YouTube or OneDrive first. Keep your text descriptions concise to support the visual elements without overwhelming the viewer. Sway allows you to customize the presentation's flow, such as choosing a horizontal layout in the navigation settings to guide learners through the steps sequentially. This approach makes it simple to create a clear, self-paced learning experience.